Research
03/01/2018
Website Research
The bright
colours used to make people want to buy the product.
There is no
actual colour scheme.
There is no
same style type as there are all different type sizes and fonts.
It is easy
to read as all the fonts used are a big font size.
The most
attractive part of the website is the colours used.
There are
images and text mostly in the centre of the page.
There are no pictures in the side of the pages.
The images
are not captioned.
It is easy
to find my way around the website and the headlines are easily labelled.
What
makes a good website?
The colours
used in a website would make people want to buy the product more. If the
pictures are in good quality people would want to buy the product. The font
used in the website would be better if all the font is the same size but could
us different colours. If there was a discount it should be on the main page
cause that’s the page everyone goes to first. It should be easy to read, and
the colours used for the background are bright to engage a person to see it.
03/01/2018
Types of Files
03/01/2018
Types of Files
JPEG stands for Joint Picture Experts Group. This is a type of file used
by digital photographers. However are not good for really sharp pictures.
SVG (Scalable Vector Graphics) is a EML-based vector image format. They
can be searched , scripted and compressed.
GIF (Graphic Interchange
Format) is a file extension for
an often animated raster graphics file.
PNG (Portable Network Graphics) is a
raster graphics file format that
supports lossless data compression.
31/10/2017
Innovative layout designers research task
8VO was a London-based graphic design
firm formed in 1985 by Simon Johnston, Mark Holt and Hamish Muir. It closed in
July 2001.
They created posters by using different
font and colours. In the poster they created above intrigued me into there work.
The reason why that is because of the way they use the different colours for
different things they talk about. The colours they used were white, pink, green
and yellow. They had a background which wasn’t bright or wasn’t too dark which also
gave it an amazing look as the colours used for the text stood out more. This poster
is talking about 8VO treating typography as the image of everything.
16/11/2017
Good and bad logo research, plus opinion
In my opinion I like the Instagram logo as the colours used
are eye catching and it is also a simple logo. My second-best logo is the
Google logo I say this because of the way they have used the different
selection of colours they have. The use of Blue, Red, Yellow and green make it
more eye catching. I personally think that the Snapchat logo is really plan I say
this because it was a yellow background and then a ghost in front of It with no
use of colour except the two in it already. I think the logo for pizza hut is
too crowded with the text close to each other which a hat o top and a yellow
line at the bottom.
09/01/2018
Advertising – ‘Guinness’ + one other
The Guinness adverts
The Guinness advert is showing how after 3 men have had a
sip of beer in a pub how they go back in time. The men than move backwards out
the bar and onto the streets. Than they walk backwards onto the road and their
clothes have started to come ripped and the building start to deconstruct
themselves. Than we get a sky view of how the city of London was looking like
before it shows the present and then moves into the past. Than the 3 men are
near an ice glacier. Then goes back in time and then there clothes go off and
they are left in animal skin loincloth.
On your Child's
Life
This advert is about how 15 children died in house fires.
The adverting company use a child to put a point through saying it could be
anyone that can be in a housefire. The boy is put in a house which has been
completely burnt to show the effect of a housefire. The boy at the start is
using his hand to drag some fire ash which was on the kitchen worktop onto the
floor. Than the boy is than speaking about how parents should make a promise
and the promise was ‘I swear on my child’s life to test my smoke alarm on clock
change day, to give my family the best chance of surviving a house fire’. The
boy is put in clothes which look like they were in the fire to put a clearer
picture through. Ten the boy asks the parents did you promise didn’t you in a
worried tone and then says you can turn back time. Then the advertising company
moves the camera around on the room which was in flames in a house fire.
09/01/2018 Josh Sheppard
Josh Sheppard was a freelance story boarder which lives in
LA. Josh Sheppard creates storyboards for both films and TV shows. Josh Sheppard
uses different angles to show how to shot would be taken in the videoing part
for the movie/Show. In the story board he has done above he has added the kind
of sound effects that would actually be in the background.
9/10/2017
Advert
Making of
In 2008 Sony made a
second advert using 70,000 litres of paint, 622 bottle bombs, 330 steel pipes ,
455 mortars , 57km of copper wire and 1,700 detonators. The advert was filmed on
a old housing estate which was due to be demolished in Glasgow, Scotland. After
creating the advert they did not need to clean it as it was due to be demolished.
It had taken Sony over 4 months to plan that advert as they were afraid of the
health and safety of people who would be involved. They were also worried about
rain as it would effect the project and make them start again as rain would disturb
the paint causing it to be more runny and then ruin everything on set.
9/10/2017
Sony Advertising
In 2005 Sony created an advert called ‘bouncing balls’. Sony
had used over two hundred and fifty thousand bouncy balls and it had taken them
over two days to complete the videoing. The advert was filmed in San Francisco.
When creating the advert, they had used no CGI (computer-generated imagery) as
they wanted to create a different type of advert than other firms and wanted to
be honest about there work. They had used over 24 different types of camera
angles and positions. They also wanted to create this advert in one shot. Sony
wanted to show that there tv are the best and no one can beat theres.
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